Focusing Your Company's Brand
Many times when companies decide to do a website they really have no idea where to begin. If you are a new business, you may or may not have a logo yet and even if you do, does it completely capture you or your company? Branding is about finding your own niche and the unique concept for your products and services that you or your company bring to the table to create your identity.
Here at Jen Reckard's Designs, I can help you focus your company brand and drill down to decide what it is you want to communicate through your site.
Creating a User-Friendly Format
So once you have a company build you a web site, then what? Say you would like to update some content on your web site or add new photos. It should be a simple process right? Well here at Jen Reckard Designs, I agree that you should be able to make these elemental type changes to your site.
Using a Dot Net Nuke platform built on ASP.NET technology you can have a user-friendly site that allows you to edit your own content or upload new photos quickly and easily.
Search Engine Optimization (SEO)
So for some of you the question is what is "search engine optimization"? Through your web site content (text), keywords, meta tags and the use of webmaster tools this will increase the "searchability" of your web site for major search engines like Google or Yahoo.
As part of a monthly maintenance program I will coach you on your content, keywords and put SEO tools to work that will greatly improve your rankings and drive traffic to your web site.